Lauren Hamilton

Lauren Hamilton is the founder of www.modwife.co, a lifestyle and relationship blog offering relationship advice and encouraging women to be the happiest, most confident version of themselves through positivity and self-love. She's also a freelance writer and communications strategist. Follow her on Instagram or Twitter, and check out some of her accomplishments on her portfolio.

Recent Posts

Customers have long been influenced by their peers’ opinions.
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Your lingerie business is as strong as the team supporting it. When your team is aligned and supportive of each other, the business thrives. It’s also evident when your team isn’t unified – whether it shows in revenue or you feel it in the environment.
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Showcasing customer testimonials is an excellent way to provide social proof to your customers.
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As marketing strategies evolve, more marketers are spending dollars on video content.
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Instagram recently announced its newest feature, IGTV, a mobile video platform within the app.
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Offering bra fittings at your lingerie store can provide that value while also encouraging customers to visit your store. (And, to hopefully make a purchase after the fitting.)
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Managing your lingerie store’s social media accounts can seem daunting.
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Many lingerie store owners ask themselves the same question: “Should I offer free bra fittings?” The argument against offering complimentary fittings is that the fitting takes time and expertise. You or another lingerie associate must assist the potential customer with a fitting, even though it’s possible she’ll leave…
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