In the seventh episode of the Lingerie Success podcast, Kris Cardona, Angel Gallegos, and Katie Donnelly share their best tips and tricks for producing content your customers will love.
Episode 7: Producing Content Your Customers Will Love [31:02]
A deep understanding of your target audience will guide you in producing content your customers love. [00:01-05:16]
What is the key to producing content my customers will love?
Your content goals can help you determine your marketing strategy. [05:17-10:56]
Why is it so important to establish your goals before you start creating content?
Set a schedule that works for you and publish or post when your customers are most active. [10:57-15:45]
How often should I publish new content?
How important is consistency?
Your customers can help guide your content. Ask yourself: What are their interests? Likes? Pain points? [15:46-20:32]
What are your dos and dont's for content creation?
Blogging can create a cohesive experience and bridge online and offline service. [20:03-25:58]
What are some of the benefits of blogging?
Where can I find blog topic ideas?
There are many ways to communicate with your customers. Kris shares his best tip for content creation. [25:59-27:36]
What is your best tip for content creation?
Homework and Question of the Day [27:37-31:02]
Actionable tasks for a successful week.
-For 30 days, write down 3 customer questions per day and ask your staff to do the same. After 30 days, you'll have 90 unique topics and questions to talk about, write about, or develop related content for your blog, website, or social media page.
Question of the day
We want to hear from you!
What is the best investment you've made in your business in the past year?
Resources mentioned in this episode:
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